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In diesen Fällen raten wir dir davon ab.",[384,389,393,397],{"_uid":385,"text":386,"title":387,"component":388},"745764ed-f948-4603-afcb-b1f65b4fcb44","Ändern sich Inhalte selten und ist das Sortiment überschaubar, holt ein gutes Theme fast alles heraus.","Kleines Sortiment, wenig Content","c-pain-points-item",{"_uid":390,"text":391,"title":392,"component":388},"a14dc5fe-759d-483e-9549-68db3d0184ca","Ein Theme-Shop ist deutlich früher live. Für einen ersten Markttest ist das oft der bessere Weg.","Du willst schnell starten",{"_uid":394,"text":395,"title":396,"component":388},"21154b3d-fdb9-4876-82c5-426eaf517b0a","Apps, die etwas im Theme anzeigen, müssen headless nachgebaut oder per API angebunden werden. Das kostet Aufwand.","Viele Apps mit Frontend-Funktionen",{"_uid":398,"text":399,"title":400,"component":388},"9fcc4289-31bc-46eb-92cf-35d38c11386f","Ein eigenes Frontend braucht laufende Pflege durch Entwickler. 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Für viele Shops ist das ein gut gebautes Theme.",[423,437,447,457,467,477,486],{"_uid":424,"cells":425,"label":435,"component":436},"ca09916b-c529-45c1-a64b-3e87dfd0c102",[426,431],{"_uid":427,"state":428,"value":429,"component":430},"227dc482-5710-4760-bac5-a248f9cdf91c","check","schneller live, geringerer Aufwand","c-comparison-cell",{"_uid":432,"state":433,"value":434,"component":430},"b0f1fbd2-5be7-43e7-8bd0-bb11f5a5fe54","none","höherer Aufwand, eigenes Frontend","Start & Budget","c-comparison-row",{"_uid":438,"cells":439,"label":446,"component":436},"6fcdf65e-30f1-4c88-923a-e4426ea0237a",[440,443],{"_uid":441,"state":433,"value":442,"component":430},"a763724f-fa2f-4d3b-9aef-a9291fc66dc7","innerhalb der Grenzen des Themes",{"_uid":444,"state":428,"value":445,"component":430},"fba0eb6b-8e4d-4ab3-8bc5-458855f53331","frei, ohne Theme-Grenzen","Design",{"_uid":448,"cells":449,"label":456,"component":436},"078d5b1e-9376-410f-bb4a-8d0a570194d1",[450,453],{"_uid":451,"state":433,"value":452,"component":430},"63daccb6-0ecc-46ae-908d-57435bdb07cd","gut, abhängig von Theme und Apps",{"_uid":454,"state":428,"value":455,"component":430},"cb0fc41c-20d8-45c7-b6a5-63f9616b7751","vorgerendert, schlankes JavaScript, CDN","Performance",{"_uid":458,"cells":459,"label":466,"component":436},"51c15140-ce00-4eb7-849d-423b4b58036f",[460,463],{"_uid":461,"state":433,"value":462,"component":430},"41406cc9-855e-43e4-b444-b5b6d4d95e85","Theme-Editor mit Sections",{"_uid":464,"state":428,"value":465,"component":430},"ba4f2cd4-375c-4b4f-b404-517d7911a7f8","Storyblok Visual Editor mit eigenen Bausteinen","Inhalte & Kampagnen",{"_uid":468,"cells":469,"label":476,"component":436},"29ff85c3-33f7-4d81-be35-c38bedf7a9c5",[470,473],{"_uid":471,"state":428,"value":472,"component":430},"c7a30ea4-0365-4137-a933-3910325eb68d","funktionieren meist direkt",{"_uid":474,"state":433,"value":475,"component":430},"b49af8b3-fd66-4948-973a-18c1353d2ada","Backend-Apps ja, Frontend-Apps per API oder Nachbau","Shopify-Apps",{"_uid":478,"cells":479,"label":485,"component":436},"f7c0be1a-b3ae-42f5-9cdb-a5fac510c44d",[480,483],{"_uid":481,"state":428,"value":482,"component":430},"1ac71527-9fe0-4d74-897e-cd0ae38ea4f5","Shopify Checkout",{"_uid":484,"state":428,"value":482,"component":430},"b9f56aab-0f24-4c1b-adc9-69fdabf68d5d","Checkout",{"_uid":487,"cells":488,"label":495,"component":436},"e902b407-724c-4b16-9ecf-0c7289c4e301",[489,492],{"_uid":490,"state":433,"value":491,"component":430},"69f2b942-53ce-400c-bd8a-4e2a4d2c6c5b","Sortiment überschaubar, Inhalte wechseln selten, schneller Start",{"_uid":493,"state":433,"value":494,"component":430},"dd8cbd7c-1dc7-4563-9d49-9857fa6c25a3","Ladezeit messbar Umsatz bringt, Content wichtig ist, du langfristig investierst","Passt, wenn","Für manche Shops zahlt sich ein eigenes Frontend aus, für andere nicht. Der Vergleich hilft bei der Einordnung.","Entscheidungshilfe",[499,503],{"_uid":500,"badge":18,"label":501,"component":502,"highlight":318},"486c7d98-f812-4e72-868c-381333f2e2fe","Shopify Theme","c-comparison-column",{"_uid":504,"badge":505,"label":154,"component":502,"highlight":250},"b36c906f-8aad-407d-8c36-1a85a9fbaeee","wenn Marke & Content zählen","Theme oder [Headless Shopify?]","c-comparison-table","Unsere Einordnung",{"id":18,"_uid":510,"intro":511,"kicker":517,"buttons":518,"variant":524,"headline":525,"component":526,"background":316,"headline_type":317},"9b27729d-a275-4012-a8f6-3d31c157e700",{"type":273,"content":512},[513],{"type":276,"content":514},[515],{"text":516,"type":280},"Kostenlos und mit einer klaren Empfehlung für Theme oder Headless.","Erstgespräch",[519],{"_uid":520,"link":521,"variant":523,"component":142},"5fefe4b0-5727-4954-876e-4ed02f6d99b9",{"id":133,"url":18,"title":522,"linktype":20,"fieldtype":21,"cached_url":135},"Kostenloses Erstgespräch","accent","band","Nach 30 Minuten weißt du, ob Headless zu dir passt.","c-call-to-action",{"id":528,"_uid":529,"intro":530,"items":531,"kicker":569,"headline":570,"component":571,"background":378,"headline_type":317},"praxis","893bd186-5e15-4db4-ab5a-2400b64e1b30","Diese Aufgaben kommen in Headless-Projekten immer wieder. So haben wir sie in Live-Shops umgesetzt.",[532,542,551,560],{"_uid":533,"icon":534,"chips":535,"result":536,"context":537,"solution":538,"component":539,"requirement":540,"solution_title":541},"097ca9a6-4fd4-4ece-839b-215fa14f11e9","lucide:search","Algolia, Meilisearch, Nuxt","Suche und Filter, die zum Sortiment passen.","Die Standardsuche stößt bei vielen Varianten, Attributen und Filtern an Grenzen.","Produkte, Varianten und Attribute liegen in einem eigenen Suchindex, mit Filtern und Treffern schon beim Tippen. Bei Radwerk läuft die Suche über Algolia, bei Sandoro® über Meilisearch.","c-requirement-solution-item","Große Sortimente schnell durchsuchen","Eigene Produktsuche",{"_uid":543,"icon":544,"chips":545,"result":546,"context":547,"solution":548,"component":539,"requirement":549,"solution_title":550},"845046d1-730f-4a7a-83b6-437cf4aec0d8","lucide:layout-template","Storyblok, Visual Editor","Kampagnen gehen live, wenn das Marketing so weit ist.","Jede Landingpage braucht bisher einen Entwickler und einen Termin.","Wir bauen ein Baukastensystem in Storyblok, mit dem dein Team Seiten im Visual Editor zusammenstellt. Bei Sandoro® steuert das Marketing Kampagnen selbst.","Kampagnen ohne Entwickler-Ticket","Storyblok mit eigenen Bausteinen",{"_uid":552,"icon":553,"chips":554,"result":555,"context":556,"solution":557,"component":539,"requirement":558,"solution_title":559},"65248d8c-1bac-4509-99ae-6e055fbf1e7b","lucide:share-2","Idealo, Geizhals, eBay","Die Kanäle aktualisieren sich automatisch.","Feeds werden per Hand gepflegt oder über zusätzliche Tools.","Radwerk liefert Feeds für Idealo und Geizhals, Sandoro® hat einen integrierten eBay-Kanal.","Preisportale und Marktplätze anbinden","Feeds und Kanäle aus Shopify-Daten",{"_uid":561,"icon":562,"chips":563,"result":564,"context":565,"solution":566,"component":539,"requirement":567,"solution_title":568},"727f5a5c-a2f0-44d9-8463-992b417982c8","lucide:workflow","Storefront API, Nuxt","Deine Kunden bleiben bis zum Abschluss im Shop.","Leasing, Konfiguratoren oder besondere Bestellwege passen in kein Theme.","Bei Radwerk wählen Kunden Bike-Leasing direkt im Kaufprozess.","Sonderprozesse im Kaufablauf","Abläufe direkt im Frontend","Aus der Praxis","Typische Anforderungen, [headless gelöst.]","c-requirement-solution",{"id":573,"_uid":574,"intro":575,"kicker":116,"metrics":576,"headline":593,"component":594,"background":316,"headline_type":317},"referenzen","b12008e6-a963-4cfb-addf-a4c8e5a8de3f","Radwerk und Sandoro® sind von Shopware 5 direkt auf Shopify Headless gewechselt. Der Shopify Checkout bleibt dabei erhalten.",[577,583,588],{"_uid":578,"text":579,"label":580,"title":581,"variant":332,"component":582},"db228309-e454-4812-8e1c-de5b44c84362","Beide Shops laden nach dem Wechsel dreimal so schnell wie vorher.","Ladezeit","3× schneller","c-metric-cards-item",{"_uid":584,"text":585,"label":586,"title":587,"variant":373,"component":582},"18ba74fd-e54c-44ce-b28a-dc4175343c13","Shopify Headless mit Algolia-Suche, Preisportal-Feeds und Bike-Leasing.","Radwerk","+23 % Conversion",{"_uid":589,"text":590,"label":591,"title":592,"variant":344,"component":582},"39503f2a-6339-407f-8754-2c3a8f95a2ca","Nuxt, Storyblok, Meilisearch und Fastly. Core Web Vitals durchgehend grün.","Sandoro®","+17 % Conversion","Headless-Shops [im Live-Betrieb.]","c-metric-cards",{"id":18,"_uid":596,"intro":597,"kicker":598,"columns":599,"features":600,"headline":632,"component":633,"background":378,"headline_type":317},"04e39867-9b9c-4001-8e6e-2087a7a1f6af","Bausteine, die wir in Live-Shops einsetzen und selbst betreiben.","Unser Stack","3",[601,607,612,617,622,626],{"_uid":602,"icon":603,"text":604,"title":605,"component":606},"a86d930f-ec9a-4961-afa9-047fe2074290","lucide:shopping-bag","Produkte, Varianten, Warenkorb und Checkout direkt aus Shopify.","Shopify Storefront API","c-feature-cards-item",{"_uid":608,"icon":609,"text":610,"title":611,"component":606},"5bb0b4a7-6e59-4817-8e0d-ebddded89f20","lucide:code","Frontend mit Server-Rendering, damit Google und KI-Suchen jede Seite fertig lesen können.","Nuxt & Vue",{"_uid":613,"icon":544,"link":614,"text":615,"title":616,"component":606},"f2b860b5-b40b-4f07-9f1a-992343382dc5",{"id":79,"url":18,"title":80,"linktype":20,"fieldtype":21,"cached_url":81},"Headless CMS mit Visual Editor für alle redaktionellen Inhalte.","Storyblok",{"_uid":618,"icon":619,"text":620,"title":621,"component":606},"ea5de482-95fa-4239-8412-e39d78ddbbba","lucide:globe","Fastly liefert die Seiten von Servern nah am Besucher aus.","CDN",{"_uid":623,"icon":534,"text":624,"title":625,"component":606},"c97bd0be-ce3a-44a4-899d-f32669bf59fa","Produktsuche mit Filtern, auch für große Sortimente.","Algolia & Meilisearch",{"_uid":627,"icon":628,"link":629,"text":630,"title":631,"component":606},"b9e149e8-5005-4631-ac21-3ac35f1a92da","lucide:plug",{"id":91,"url":18,"title":92,"linktype":20,"fieldtype":21,"cached_url":93},"Feeds, Marktplätze, ERP und Automatisierungen nach Bedarf.","Schnittstellen","Womit wir [Headless Shopify] bauen.","c-feature-cards",{"id":635,"_uid":636,"intro":637,"kicker":638,"buttons":639,"headline":644,"component":645,"background":316,"headline_type":317,"process_steps":646},"ablauf","2f78d10c-9292-47cc-b2aa-731fb6b2a5bf","Erst klären wir, ob Headless zu dir passt. Dann bauen wir in Sprints, die du laufend testen kannst.","Ablauf",[640],{"_uid":641,"link":642,"variant":643,"component":142},"1d140818-51a4-4b11-989a-3c5cf7b9572e",{"id":107,"url":18,"title":108,"linktype":20,"fieldtype":21,"cached_url":109},"outline","So läuft dein [Headless-Projekt ab.]","c-process-steps",[647,652,657,662],{"_uid":648,"meta":649,"text":650,"title":517,"variant":332,"component":651},"e0bc3f0b-1c83-4dd5-97d0-295c610d46b8","kostenlos, 30 Minuten","Wir prüfen, ob Headless zu Sortiment, Team und Budget passt.","c-process-steps-item",{"_uid":653,"meta":654,"text":655,"title":656,"variant":362,"component":651},"77ccead4-e865-4ee7-88f4-415a52c68c05","unverbindlich","Wir legen Datenmodell, Storyblok-Bausteine, Suche und Schnittstellen fest. Danach bekommst du ein unverbindliches Angebot.","Architektur & Angebot",{"_uid":658,"meta":659,"text":660,"title":661,"variant":344,"component":651},"90d8d302-b97b-478f-a048-e6adef15343a","in Sprints","Frontend, Bausteine und Integrationen entstehen Schritt für Schritt. Jeden Stand testest du in einer Testumgebung.","Entwicklung",{"_uid":663,"meta":664,"text":665,"title":666,"variant":373,"component":651},"36934775-8e64-449c-a8b9-b66e616bdb87","langfristig","Nach dem Go-live schulen wir dein Team in Storyblok und entwickeln den Shop weiter.","Launch & Schulung",{"id":18,"_uid":668,"intro":18,"kicker":669,"headline":670,"component":671,"background":378,"testimonials":672,"headline_type":317},"5c5ff40c-9a55-40d2-9290-d48c29acc045","Kundenstimme","Das sagen [unsere Kunden.]","c-testimonials",[673],"8f4165b5-c0bd-4d82-a475-304bb875a5fe",{"id":675,"_uid":676,"faqs":677,"intro":18,"kicker":755,"headline":756,"component":757,"background":316,"headline_type":317},"faq","9b1df911-f574-498e-9f3b-2c121b5288fe",[678,688,697,706,722,739],{"_uid":679,"answer":680,"question":686,"component":687},"f3371ed6-cf0c-4dbd-8600-bf1c62849e9a",{"type":273,"content":681},[682],{"type":276,"content":683},[684],{"text":685,"type":280},"Headless ist aufwendiger als ein Theme-Shop, weil wir das Frontend individuell entwickeln. Die Kosten hängen vom Bedarf ab, vor allem von Design, Integrationen, Datenmenge und Content. Nach dem kostenlosen Erstgespräch bekommst du ein unverbindliches Angebot.","Was kostet ein Headless-Shopify-Shop?","c-faq-item",{"_uid":689,"answer":690,"question":696,"component":687},"c3589d84-72b8-4dc9-8ead-7f80d183bd0b",{"type":273,"content":691},[692],{"type":276,"content":693},[694],{"text":695,"type":280},"Apps, die im Backend arbeiten, etwa für Versand, ERP oder Marketing, funktionieren weiter. Apps, die etwas im Theme anzeigen, bauen wir im Frontend nach oder binden sie über ihre API an. Das prüfen wir vorab.","Funktionieren Shopify-Apps auch headless?",{"_uid":698,"answer":699,"question":705,"component":687},"4b672255-2d46-4e50-90dc-069fc7c8bac0",{"type":273,"content":700},[701],{"type":276,"content":702},[703],{"text":704,"type":280},"Ja. Deine Kunden bezahlen weiter im Shopify-Checkout, mit allen dort eingerichteten Zahlungsarten.","Bleibt der Shopify-Checkout erhalten?",{"_uid":707,"answer":708,"question":721,"component":687},"40e96cbe-7689-40a9-9b74-2c2dc4d31a2f",{"type":273,"content":709},[710],{"type":276,"content":711},[712,714,720],{"text":713,"type":280},"Ja, wenn es richtig gebaut ist. Nuxt rendert jede Seite auf dem Server, Google bekommt fertiges HTML mit allen Metadaten und strukturierten Daten. Mehr unter ",{"text":102,"type":280,"marks":715},[716],{"type":305,"attrs":717},{"href":718,"uuid":247,"anchor":247,"custom":719,"target":309,"linktype":310},"\u002Fleistungen\u002Fseo-geo",{},{"text":312,"type":280},"Ist Headless gut für SEO?",{"_uid":723,"answer":724,"question":738,"component":687},"14aeb214-2c66-4951-9b70-5c41093e07b5",{"type":273,"content":725},[726],{"type":276,"content":727},[728,730,737],{"text":729,"type":280},"Ja. Plus liefert dann zusätzlich B2B-Logik, Kundenpreise und Checkout-Erweiterungen. Mehr dazu unter ",{"text":731,"type":280,"marks":732},"Shopify Plus Agentur",[733],{"type":305,"attrs":734},{"href":735,"uuid":247,"anchor":247,"custom":736,"target":309,"linktype":310},"\u002Fleistungen\u002Fshopify-plus-agentur",{},{"text":312,"type":280},"Geht Headless auch mit Shopify Plus?",{"_uid":740,"answer":741,"question":754,"component":687},"b257b1b1-624b-42e1-a646-d46f2017fdd5",{"type":273,"content":742},[743],{"type":276,"content":744},[745,747,753],{"text":746,"type":280},"Ja, auch direkt beim Wechsel von Shopware. Radwerk und Sandoro® sind genau diesen Weg gegangen. Mehr unter ",{"text":62,"type":280,"marks":748},[749],{"type":305,"attrs":750},{"href":751,"uuid":247,"anchor":247,"custom":752,"target":309,"linktype":310},"\u002Fleistungen\u002Fshopify-migration",{},{"text":312,"type":280},"Können wir von einem bestehenden Shop auf Headless wechseln?","FAQ","Häufige Fragen zu [Headless Shopify.]","c-faq",{"id":18,"_uid":759,"intro":760,"kicker":134,"buttons":788,"variant":798,"headline":799,"component":526,"background":378,"headline_type":317},"1d669565-32d8-4b4c-8334-747e70625fcf",{"type":273,"content":761},[762,766],{"type":276,"content":763},[764],{"text":765,"type":280},"Wir schauen uns deinen Shop an und sagen dir klar, ob Headless für dich den Unterschied macht.",{"type":767,"content":768},"bullet_list",[769,776,782],{"type":770,"content":771},"list_item",[772],{"type":276,"content":773},[774],{"text":775,"type":280},"Kostenloses Erstgespräch (30 Minuten)",{"type":770,"content":777},[778],{"type":276,"content":779},[780],{"text":781,"type":280},"Antwort innerhalb von 24 Stunden",{"type":770,"content":783},[784],{"type":276,"content":785},[786],{"text":787,"type":280},"Ehrliche Empfehlung für Theme oder Headless",[789,792],{"_uid":790,"link":791,"variant":523,"component":142},"0d0dbae3-bd06-4e49-bbdb-327879d52520",{"id":133,"url":18,"title":522,"linktype":20,"fieldtype":21,"cached_url":135},{"_uid":793,"link":794,"variant":797,"component":142},"06e9b666-3056-42a8-8f61-5302294a5582",{"id":18,"url":795,"email":795,"linktype":796,"fieldtype":21,"cached_url":795},"info@unique-web.de","email","ghost","panel","Lass uns über deinen Headless-Shop sprechen.",{"type":273,"content":801},[802],{"type":276,"content":803},[804],{"text":805,"type":280},"Bei Headless Shopify bekommt dein Onlineshop ein eigenes Frontend mit Nuxt. Produkte, Warenkorb und Checkout kommen über die Shopify Storefront API, Inhalte pflegt dein Team in Storyblok. 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